One-year SEO campaign that improved organic visibility, boosted impressions & increased website clicks significantly.
1. Summary (Fast Highlights)
| Client | Business Type | Duration | Service Focus |
| 75 Towing & Recovery | Towing & Vehicle Recovery | 12 Months | SEO, Content & Local Targeting |
Goal: Rank locally, increase website traffic & improve search presence
Outcome: Website clicks increased from 94 → 441 & impressions from 3.2K → 38.7K
2. Before SEO Work
Initially, the website had:
- Low traffic & minimum visibility
- Limited keyword reach
- No local landing pages for area-based searches
- No strong structure for search ranking
- Weak presence in Google results
Business needed authority, content, & local targeting strategy.
3. Our SEO Strategy & Execution
We focused on long-term organic growth through content + on-page SEO + local pages.
On-Page Optimization
- Meta titles & descriptions optimized
- Site-wide SEO structure implemented
- Technical SEO elements & indexing improvements
- Faster loading & crawl-friendly pages
Local Page Strategy
- Created service-area landing pages
- Each page targeted with service + location keywords
- Helped ranking in different zones within the operational region
Example:
Towing Service in [Area Name]
Car Recovery in [Location]
Content & Publishing
- Website content improved weekly
- Pages optimized with relevant keywords & FAQs
- Internal linking structure built to boost crawling
SEO Authority Development
- Continued optimization across 12 months
- Better content relevance improved domain strength
- Gradual keyword uplift achieved over time
4. Results
| KPI | Before | After | Growth |
| Website Clicks | 94 | 441 | +369% Increase |
| Impressions | 3.2K | 38.7K | +1100% Increase |
Major keyword improvements
Local landing pages ranking in operational areas
Strong visibility & traffic boost through consistent SEO efforts
Conclusion
Over a one-year SEO cycle, 75 Towing & Recovery experienced major growth in visibility and user engagement. Local pages helped tap into specific service areas, increasing impressions dramatically and driving more potential customers to the website.
This SEO foundation now continues to grow organically month after month.
CTA (For Portfolio Use)
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