How we built their digital presence from zero and scaled local leads by over 2150%.
Summary
- Client: Chris Better Soft Wash & Pressure Washing
- Industry: Exterior Cleaning
- Location: Tallahassee, Florida
- Duration: 12 Months
- Core Objective: Build online presence & increase inbound calls
- Primary Result: Calls increased from 2 → 45/month, profile grew from no digital presence to strong local visibility
The Challenge (Before Working With Us)
When Chris Better Soft Wash approached us, their business had no online footprint — no website, no Google Business Profile, and almost zero visibility in local search results. Calls were rare, customer trust was low due to lack of presence, and ranking performance was non-existent.
Our Strategy & Implementation
We executed a complete digital launch and growth system:
Brand Visibility & Web Infrastructure
- Designed & developed a new business website
- Created Google Business Profile from scratch
Optimization & Growth Activities
- Performed Google Maps optimization
- Fixed NAP details across all listings
- Optimized service categories & business information
- Uploaded 15 geo-tagged photos
- Weekly content & post publishing
- Implemented review acquisition system
Content & Trust Building
- Regular media uploads & service showcases
- Built authority with search-friendly structure
The Results
The business experienced exponential growth in search visibility and customer engagement:
| Metric | Before | After | Growth |
| Calls Per Month | 2 | 40–50 | +2150% |
| Map Views | 15–20 | 1100+ | +6471% |
| Direct Searches | 2–3 | 350+ | +14900% |
| Website Clicks | 0 | 60+ | From 0 to consistent monthly traffic |
In just 12 months, the business went from no digital presence → a fully operational lead-generating brand.
Bottom Line
Professional Concept helped Chris Better Soft Wash establish authority, rank locally, and turn online visibility into predictable business growth.
Call to Action
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